FNB ZAMBIA UNVEILS NEW CAMPAIGN WITH UPTO K100,000 GRAND PRIZE TO PROMOTE SAVINGS CULTURE

FNB ZAMBIA UNVEILS NEW CAMPAIGN WITH UPTO K100,000 GRAND PRIZE TO PROMOTE SAVINGS CULTURE

First National Bank Zambia (FNB) has unveiled a new initiative aimed at encouraging customers across Retail, Group Savings, and Business Banking to build resilience and strengthen their financial future through consistent saving.

The Campaign, dubbed ‘Double Your Savings’ forms part of the bank’s drive to promote a stronger national savings culture, contributing to broader financial resilience for individuals, businesses, and communities.

According to the Bank, the initiative is designed to reward customers who grow and maintain healthy savings balances between 1st March and 31st July, 2026, while helping them take the next step in their financial journeys.

Through this campaign, qualifying customers can win monthly cash prizes of K1,000 or have their savings doubled up to K100,000 grand prize.

Unveiling the campaign in Lusaka on Monday, FNB Zambia Head of Strategic Marketing and Communication, Kasali Kaingu said the campaign aligns with the Bank’s broader brand drive themed; Next is Now, which challenges customers to take charge of their future through the actions they take today.

“As a bank, we remain committed to helping our customers build a secure financial future. This savings campaign is a customer initiative designed to reward customers for their consistent savings behaviour. The key word here is savings,” Ms. Kaingu explained.

She added that the promotion is open to both retail and business customers, urging them to grow their liquidity and savings base in order to unlock future opportunities.

“To our business customers, we are challenging you to build your liquidity base so that you are able to invest in your business and meet its needs. To our retail customers, we are still saying save. The savings culture is one that we need to build in our country, whether it is for a personal project or any other goal,”she emphasized.

“When customers grow their savings over the next few months with us, they make their next achievable. Every deposit, every month of disciplined saving, and every step a customer takes moves them closer to their goals.”

At the same event, Bank Head of Business and Commercial Banking, Kabanda Lilanda emphasized that liquidity is the lifeblood of every business, from Small and Medium Enterprises (SMEs) to corporates.

“This campaign encourages sustainable financial discipline while giving businesses the opportunity to boost their savings and potentially win big. We invite businesses across all sectors to participate, build stronger financial buffers, and position themselves for growth,” he said.

Meanwhile, Bank Head of Customer Value Proposition, Chanda Busuma said the campaign is open to Retail customers, Groups Savings accounts and Business Banking customers who meet the qualifying deposit and minimum balance requirements during the campaign period.

Mr. Busuma explained that to qualify for the draws, Retail customers are required to deposit a minimum of K5,000, while Groups Savings accounts must deposit at least K25,000, and Business Banking customers a minimum of K100,000.

“Customers who maintain these balances for one month qualify for the monthly draws, while those who maintain them for three consecutive months qualify for the grand prize draws. Prizes include; up to K100,000 for grand prize winners and K1,000 monthly prizes across all segments,” he explained.